Increasing blood flow is seen as a major natural way to rejuvenate the skin. [1] There are a number of treatments to increase blood flow. Some use creams containing specific ingredients and others use direct skin stimulation (massages, ultrasound and lasers), chemical peel and dermabrasion. While these treatments give results, they may have important short term or long term side effects; also some of these procedures require intensive post-treatment care and/or prolonged downtime. For example, many procedures designed to induce a controlled form of skin wound to promote dermal matrix remodeling and collagen synthesis require significant post-treatment care and may lead to complications.

Earthing, by comparison, is not a treatment but a simple practice requiring little or no effort, which can be introduced easily into one’s daily life. It has been shown to increase facial blood flow in just one hour. [2] Studies have indicated improved cardiovascular and rheological (blood viscosity) dynamics, including autonomic nervous system regulation. The results demonstrate that even one-hour contact with the Earth restores blood flow regulation to the face that may enhance skin tissue repair, health and vitality, and optimize facial appearance, which may also have broad implications for overall cardiovascular function and health.

In additional to reduced bloodflow, oxidative stress plays a central role in initiating and driving events that cause skin aging at the cellular level [3]. Oxidative stress breaks down protein (collagen), alters cellular renewal cycles, damages DNA, and promotes collagen glycation, cross-linking of proteins, and the release of pro-inflammatory mediators (cytokines), which trigger the generation of inflammatory skin diseases. It is also established that free radicals participate in the pathogenesis of allergic reactions in the skin [4]-[5]. The grounding effect can also be protective and therapeutic against UV radiation that produces oxidative stress in the cellular environment of the skin. Chronic free radical assault leads to aging skin, subverting the structural framework of the skin, and giving rise to wrinkles and sagging skin.